Ikea to trial new layout that could signal end of well-trodden store route

Shoppers in an Ikea store in Geneva, Switzerland. The new ‘home experience of tomorrow’ concept will be trialled in Shanghai, with London and Vienna to follow. Photograph: Salvatore Di Nolfi/AP

Shoppers in an Ikea store in Geneva, Switzerland. The new ‘home experience of tomorrow’ concept will be trialled in Shanghai, with London and Vienna to follow. Photograph: Salvatore Di Nolfi/AP

source https://www.theguardian.com/business/2021/aug/19/ikea-trial-new-layout-could-signal-end-well-trodden-store-route